Discover how to optimize your marketing campaigns using persuasive headlines and descriptions using Google & Facebook Ads.  Inside this course you will learn how to get the most results for your marketing budget, how to find the best keywords and how to track your activity so you can improve your results over time.  Participants will attain proven processes on split-testing, keywords, competitive research and market analysis.  This hands-on course will enable you to become a force in your market by creating powerful campaigns with the best ROI, instead of increasing your overhead expenses and burning a hole in your business.

John Pol is a web promotion expert, business owner and entrepreneur.  He is the founder of StrategicMarketingLab.com – a company he founded in 2008.  John has partnered with small and medium sized business for the past 10 years to improve their marketing efforts and increase their profits.  He is driven by his passion for working with business owners and utilizing new technology to leverage business success.  John resides in Mountain View, California where he is eager to share his talent and knowledge with other like-minded entrepreneurs and action takers.